27th of June.
Every time I open X, Threads, or Bluesky, I see people battling to get the most reach, likes, and interactions.
So they are sharing horrible takes, creating drama, spreading fake news, or just pretending. Those are the louder and noisier people in the room.
The wiser, more knowledgeable, interesting, and genuine ones, or those who don’t want to play this game, are muted, skipped by the algorithm or just too busy to post online.
And for this last point, I think that’s mostly it.
Most of the successful and genuinely inspiring people I’ve met are barely online. They’re simply too busy with their lives, families, and businesses to constantly post.
To be honest, it’s so much better to build wealth in the shadows than to be too exposed.
That’s why I’m feeling the urge to start blogging again. For the sake of sharing and expressing myself. I don’t care about vanity metrics that feed my dopamine.
Here, there are no ads, no algorithm, no paywall, and no pressure. I don’t feel the urge or the need to adapt my words to make them more dramatic. I’m just myself.
It’s like leaving the hustle of the city for the calmness of the countryside, where the only voice that matters is yours.
20th of August.
I tried to go back to X.
Only stupid people refuse to change their opinions, I told myself. But after a few days of constantly scrolling and posting, honestly, I didn’t feel well.
X keeps pushing drama and garbage, while the smartest and most inspiring people are out of reach. Even when I post to my audience, only 10% of them see it.
I'm far from being the most interesting or smartest person, but at least let me reach the people who chose to follow me.
Then, I remembered that the more reach they get, the more they can turn it into money, influence, or opportunities. So this leads people to throw out as much bullshit as possible.
When you publish on micro-blogging platforms, you have to ask yourself, “How should I phrase it to make people react?” On a personal blog, it’s mostly, “What do I actually think?”
The system is simply not designed to reward genuine and thoughtful content.
That doesn’t mean those platforms are useless. If your audience is there, or if you have a solid strategy for your business, they can still be valuable.
I just don’t want them to be the primary place where I think and express myself.
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